Wednesday, August 19, 2020

Why IT giant Oracle is interested in TikTok

The company’s possible pursuit of a deal for the social network, owned by ByteDance, makes more sense in light of Oracle’s desire to build up its consumer-data business.TikTok could spearhead a resurgence for the division, giving Oracle information about consumers that would be useful to advertisers

from Livemint - Technology https://ift.tt/3aEx62r

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